Brand Refresh + Visual System

Community Food Co-op has been a cherished part of Bellingham since the 1970s—built on values of local sourcing, wellness, and community connection. As the region grows and evolves, Graphiti partnered with the Co-op to refresh its visual identity in a way that feels both nostalgic and newly relevant. Inspired by its origins, we introduced a bold 70s-style display typeface, a retro-influenced color palette, and vibrant local photography that reflects the people and place it serves. The result is a brand that feels warm, welcoming, and distinctly Northwest—reimagined for today’s Bellingham while staying true to the Co-op’s roots.